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Your WhatsAppstatistics at a glance.

SmartChat shows you how many of your WhatsApp messages are read, how many new contacts come in and how many clicked on the last newsletter.

Statistics in SmartChat of Kaufhaus Wiedemann, overview of the last 30 days: 4,812 sent, 1,396 contacts, 148 new signups, each with a comparison

See how your list grows.

In the overview, your new signups appear as bars. If you choose "This year", SmartChat shows each month separately and compares the year with the previous year.

New signups, this year
  1. 64Jan
  2. 71Feb
  3. 92Mar
  4. 118Apr
  5. 136May
  6. 124Jun
  7. 109Jul
  8. 97Aug
  9. 131Sep
  10. 102Oct

Five areas for all your numbers.

  1. glance

    Sent, read and clicked over time (more about link click tracking), plus total contacts, new signups and your best newsletters.

    Start view
  2. Messages

    Sent and received, split by type of message.

    By type
  3. Contacts

    Signups of the last weeks as a calendar and where your new contacts come from.

    Calendar
  4. Follow-ups & newsletters

    Every send in a table with Sent, Delivered and Unsubscribes.

    All compared
  5. Landing page

    Visits, signups and signup rate of your landing page, plus where the visits come from.

    Signup rate

Every number analyzed in detail.

SmartChat compares every metric automatically. The figure next to the number shows you your performance right away.

Statistics in SmartChat of Brauerei Ahornhof: total contacts 1,396 with plus 8.7 percent, new signups 148 with plus 12.1 percent compared to the previous period
  • Plus or minus in percent

    Next to every metric, it shows by how many percent it rose or fell.

  • Today hour by hour

    If you choose Today, SmartChat shows the current day up to the current time.

  • Your year against the previous year

    That's how you see whether the months so far are going better than the same months last year.

Every send compared.

Under Follow-ups & Newsletter, every send appears in a table. One click opens the numbers of a single newsletter, so you compare your sends at a glance.

Statistics in SmartChat of Agentur Brückner, Follow-ups and Newsletter tab: every send with sent, delivered and unsubscribes
  • Separate or together

    With the chips at the top you show all sends, only follow-ups or only newsletters.

  • Unsubscribes at a glance

    If the value rises for a send, more contacts wrote STOP. The topic then fit them less.

  • Sort with one click

    One click on a column sorts the table, for example by the most messages sent.

Which messages get read.

Under Messages, SmartChat splits everything you send by type. That way you see whether newsletters, follow-ups or automations perform better.

Statistics in SmartChat of Kaufhaus Wiedemann, Messages tab: sent and received, by type of message and what contacts ask about
  • Everything that is sent

    Newsletters, follow-ups, automations, confirmations and your replies in the chat, each type on its own.

  • What you receive, too

    How many messages your contacts send you appears right next to your own.

  • Delivered and read

    For each type, you see in percent how many messages arrived and how many were read.

What your contacts ask about.

SmartChat assigns every message from your contacts to a topic and counts how often SmartChat AI replied. That way you know which questions most often land in the inbox.

96 messages, 81% of them answered by SmartChat AI.

74 messages, 64% of them answered by SmartChat AI.

61 messages, 97% of them answered by SmartChat AI.

38 messages, 89% of them answered by SmartChat AI.

Where your new contacts come from.

Under Contacts, SmartChat shows which way someone signed up and how many of them confirmed in WhatsApp.

Statistics in SmartChat of Agentur Brückner, Contacts tab: signups of the last weeks and new contacts by source
  • Landing page or popup

    You see whether more prospects sign up through your landing page or the website popup.

  • Confirmed in percent

    Only those who confirm in WhatsApp get your newsletters. The value shows how many took this step.

  • As a calendar

    Every day is a box. That way you see on which weekdays most people sign up.

How well your landing page works.

Under Landing page, you find visits, signups and the signup rate. Here you see whether more visits also bring you more signups.

Statistics in SmartChat of Kaufhaus Wiedemann, Landing page tab: signup rate 6.0 percent, 1,186 visits and the source of the visits
  • Visits and signups over time

    Both values are in the same chart, day by day or week by week.

  • Signup rate as a gauge

    The needle shows you at a glance how many visitors also sign up.

  • Compared here too

    SmartChat also compares visits, signups and signup rate with the previous period.

Where your visitors come from.

SmartChat recognizes whether someone reaches your landing page via Instagram, Google, WhatsApp or directly. That way you know where your link pays off most.

Source of visits in the period
  1. 684Instagram
  2. 521Google
  3. 388Direct
  4. 214WhatsApp
  5. 125Facebook

Your numbers where you need them.

You don't have to click into the statistics every time. Ask SmartChat AI, download a report or pull the numbers into your own program.

  • Reply from SmartChat AI: This month, 148 contacts newly signed up, 12.1 percent more than in the previous period

    You ask SmartChat AI

    Write in the AI Chatwhat you want to know. SmartChat AI answers with the number and a comparison. You don't have to search for a section or period.

  • Export report window in SmartChat of Brauerei Ahornhof with the selection CSV, plus metrics, chart values and tables

    You download the report

    With Export report, you download the numbers of your period as a CSV file and open it in Excel or Numbers. There is no PDF report yet.

  • GET /v1/stats Recht: stats:read { "kpis": { "sent": 4812, "delivered": 4731, "contacts_total": 1396, "contacts_new": 148 } }

    Your program fetches the numbers

    Via the API, your system retrieves the statistics, with a key so that only your system may read them.

Guessing vs. Knowledge.

Without numbers, every action stays a gut feeling. With the statistics, you see what lands with your contacts.

Without statistics

  • You don't know whether your newsletter was even read
  • Whether your new promotion brings signups stays a feeling
  • Which questions come up most often, you only notice after weeks
  • For every report, you gather numbers from several programs

With SmartChat

  • Sent, delivered and read for every newsletter and every follow-up
  • New signups per day, week or month, compared with the previous period
  • The most common topics in the inbox and how many of them SmartChat AI answers
  • All numbers in one place, as CSV or via the API

Statistics in every plan.

The statistics are included in all plans. The only differences are price and number of messages. All prices plus VAT.

FreeStarterBasicPro
Price per month0 €299 €499 €999 €
Messages100 one-time3,000 per month6,000 per monthunlimited
All five areasyesyesyesyes
Comparison with the previous periodyesyesyesyes
Report as CSVyesyesyesyes
Statistics via the APIyesyesyesyes

Frequently asked questions about Statistics.

Which numbers does SmartChat show in the statistics?

SmartChat divides your numbers into five areas: Overview, Messages, Contacts, Follow-ups & Newsletter and Landing page. There you'll find, among other things, Sent, Delivered and Read, new signups, total contacts and the visits to your landing page.

Can I see the numbers for a single newsletter?

Yes. Under Statistics, in the Follow-ups & Newsletter area, you click on the send and see Sent, Delivered and Unsubscribes. Under Newsletter in the Sent tab, you also see Recipients and Read. You'll find examples to compare with under WhatsApp marketing for marketing agencies and WhatsApp marketing for retailers.

How do I compare two periods?

SmartChat does that automatically. Every metric is compared with the period of the same length before it, with yesterday for Today and with the previous year for This year.

How long can a custom period be?

In the calendar, you choose start and end freely. Depending on the length, SmartChat shows the values hour by hour, day by day, per week or per month.

Can I download the statistics as a file?

Yes, with Export report you get a CSV file for Excel or Numbers. You choose whether metrics, chart values or tables are included. There is no PDF report yet.

How does SmartChat know how a contact signed up?

SmartChat saves the source for every contact, for example landing page, website popup or import. Anyone who wrote to you first is listed under Wrote first.

What does "What customers ask about" show?

SmartChat sorts your contacts' messages into topics, for example opening hours, prices and costs, or booking and reservation. For every topic, you see the number of messages and how many of them SmartChat AI answered. How a brewery works with this is shown in WhatsApp marketing for breweries.

Can I ask SmartChat AI about my numbers?

Yes, just write your question in the AI Chat, for example how many contacts signed up this month. SmartChat AI answers with the number and the trend.

Are the statistics available in every plan?

Yes, the statistics are available in every plan, even in the free Free plan. SmartChat costs from 299 € per month, Free costs 0 € and runs with no time limit. All prices plus VAT.

Do the statistics cost credits?

No, viewing and exporting cost no credits. If you ask SmartChat AI in the AI Chat about your numbers, that message uses credits like any other message in the AI Chat.

Are there additional costs from Meta for WhatsApp?

Meta charges the fees for WhatsApp messages directly to you. For this, you add a payment method in your Meta account. Sending costs no credits in SmartChat. With SmartChat, you also pay for your plan. More on this under Meta fees.

What counts as an unsubscribe in the statistics?

An unsubscribe counts when a contact writes STOP in the chat. After that, SmartChat sends them no more newsletters and shows them as unsubscribed in your contact list.

Can I retrieve the statistics via the API?

Yes, your program fetches the metrics via the API. For that, the API key needs the permission to read statistics.

Your numbers at a glance.

Enter your website. In 60 seconds, your WhatsApp marketing system is ready, and the statistics count along from your first message.