Industries / Breweries
Freshly brewed, instantly announced
A limited batch only sells if your fans hear about it in time. SmartChat puts every keg tapping, every bottling and every brewery party straight onto their phone over WhatsApp.
Sound familiar?
Limited batches sit in the cellar
You brew a special bock or a barrel-aged experiment, but word only reaches whoever happens to walk into the shop. Small batches live and die by timing, and timing is exactly what gets lost.
The brewery party is a gamble
Yard party, first keg tapping, open house: how many people turn up is down to the weather and pure chance. A reliable line to your fans would turn hoping into planning, and that is exactly what you are missing.
The liquor store knows your drinkers, you do not
Most of your beer goes out through shops and bars. The people who love it stay anonymous to you, so there is no way to tell them about a new beer or get them out to the brewery.
How you use SmartChat
Announce a new batch or a limited bottling
The doppelbock is bottled and the run is small? One message to your fans and the cases are spoken for before the first pallet even reaches the shops. Anyone on your list drinks it first.
Pack the keg tapping and the brewery party
Whether it is the spring bock tapping, the yard party or an open house, your fans get the invitation on their phone and say yes with a single reply. So you know how many benches, kegs and staff you need.
Fill your brewing courses and tours
Brewing courses and cellar tours are in demand, as long as people know they exist. Over WhatsApp you announce new dates and fill the last few spots fast, instead of starting with a half-empty group.
Announce taproom nights
New beer on tap, a food truck in the yard, live music in the back room. Anyone who hears about it that morning keeps the evening free. That is how a quiet Tuesday becomes a full bar.
Ready in 3 steps
- 1
Enter your website: SmartChat reads your brewery site and learns your beers, your story and your tone. Your landing page comes straight out of that.
- 2
Collect fans: a QR code in the brewery shop, on the coasters or on the six-pack carriers. Anyone who loves your beer signs up themselves, double opt-in and GDPR-compliant.
- 3
Pour and announce: batches, parties and courses go out to your list over WhatsApp. The AI writes the draft, you approve it, the shop fills up.
What you get
- 98% open rate for every new batch
- Limited runs sold out instead of written off
- A direct line to fans instead of anonymity in retail
- The AI builds landing page, newsletter and follow-ups
- Double opt-in and GDPR-compliant
- Ready to send in under 60 seconds
Passende Funktionen
FAQs
Do I need to understand the technology?
No. You enter your website, SmartChat turns it into a landing page and your first messages, and you are ready in under 60 seconds. After that the AI drafts everything and you only tap approve.
How do people end up on my list?
Through your landing page: as a QR code in the brewery shop, on coasters, on the tap handle or under your posts. Everyone who signs up confirms with a double opt-in, and we never work with bought contacts.
Am I allowed to send marketing over WhatsApp?
Yes, with clean consent. SmartChat collects it with a double opt-in, logs every signup and removes anyone who opts out right away. That keeps you on the right side of GDPR.
What is this going to cost me?
SmartChat starts at 188 euros per month on the annual plan, with unlimited contacts on every plan. Meta bills you directly for the WhatsApp sending itself, and SmartChat charges no markup on top.
I stand at the brew kettle, not at a desk - can I fit this in?
That is exactly what SmartChat was built for. The AI knows your brewery from your website and writes the newsletters and follow-ups itself. You skim, you approve, and you are back at the kettle.
Does this work for our small brewery shop too?
That is where it works best. The smaller the batch, the more it matters that the right people hear about it straight away. One message to your fans replaces weeks of hoping somebody walks in.
Start for free today
Enter your website - your WhatsApp marketing is live in under 60 seconds.
Start for free