SmartChat vs. Engati
SmartChat vs. Engati.
SmartChat vs. Engati: the public pages of the two providers differ in plan structure, automations and ways to get new contacts. SmartChat lists four fixed plans from €0 to €999 per month and offers a landing page, website popup, Click-to-WhatsApp button, QR code, double opt-in and proof of consent in every plan. Engati describes “Broadcast & Scheduling” and Click-to-WhatsApp ads in the Accelerator plan and chatbot flows in Growth and Enterprise. Engati's prices, markup on Meta prices and contract term appear as quotes in the table. As of 02.11.2026.
The comparison table at a glance.
The table only shows points that are documented for both providers. The information about Engati comes from Engati's public pages, retrieved on 02.11.2026. English quotes appear in the original so that nothing is changed.
| SmartChat | Engati | |
|---|---|---|
| Privacy | Server in Germany | Engati's GDPR page mentions “appointing a data protection officer”. It does not say anything about where the servers are. |
| Consent and proof | Proof of consent for each contact with date, time and method as a PDF, in every plan | The GDPR page says about withdrawal: “Customers can delete or withdraw their consent to give access to their data at any point during business transactions.” |
| Automatic double opt-in | In every plan, including Free | x |
| Get contacts | Landing page, website popup, Click-to-WhatsApp button and QR code on every plan | "Click to WhatsApp Ads (CTWA)" on the Accelerator plan |
| WhatsApp newsletter and follow-ups | In every plan, including Free | “Broadcast & Scheduling” in the Accelerator plan |
| Automations | 1, 1, 3, unlimited (Free, Starter, Basic, Pro) | Accelerator: “Basic Automation” (welcome and away message); Growth: “Advanced chatbot flows”; Enterprise: “Unlimited chatbot flows” |
| AI features | AI reply in every plan, even in Free; replies in the contact's language | “eSenseGPT - GenAI powered conversations” in the Enterprise plan |
| Monthly price from | €0 (Free), then €299 | No plan prices on the pricing page, price on request |
| Free plan | Free: no time limit, no credit card, 100 messages one time | “7 day free trial | No credit card required | 0 setup cost” |
| Markup on Meta prices | No markup; you pay Meta fees directly to Meta | In the terms (section 2.1): “An additional charge of 10% shall be applicable over the meta pricing for Conversations.” |
| Add-ons and setup | No add-ons, no setup fee | “0 setup cost” |
| Billing period | No minimum term, no lock-in; cancel anytime, up to 1 hour before the payment is taken | In the terms: “The validity of the Subscription is for a period of twelve (12) months.” |
| Limits | Unlimited contacts in every plan; team seats 1, 3, 6, 12; 1 WhatsApp number per account | Accelerator: “1 WhatsApp API”, up to 5 agents; Growth: “1000 MAUs”; Enterprise: custom MAUs |
| Source | SmartChat pricing and feature pages | Engati GDPR, pricing, terms |
x = not described on the provider's public pages, as of 02.11.2026.
Who fits what.
Both providers work with WhatsApp but focus on different things. The points below list documented features, not a verdict.
SmartChat features
- Built for WhatsApp marketing. SmartChat only sends via WhatsApp. Once you enter your website, SmartChat AI builds your landing page, confirmation message and follow-ups in 60 seconds.
- Sign-up options in every plan. Landing page, website popup, click-to-WhatsApp button and QR code are included even in Free.
- Consent built in. Double opt-in runs automatically. The proof of consent for each contact, with date, time and method, can be downloaded as a PDF.
- Fixed prices, no extras. Newsletter, follow-ups, API and MCP are included in every plan. There are no add-ons and no setup fee.
- No lock-in. There is no minimum term. You cancel any time.
Engati features
- Chatbot flows in the plans. The pricing page lists “Basic Automation” in Accelerator, “Advanced chatbot flows” in Growth and “Unlimited chatbot flows” in Enterprise.
- Ads and sending in the Accelerator plan. It mentions “Click to WhatsApp Ads (CTWA)” and “Broadcast & Scheduling”.
- GenAI conversations in the Enterprise plan. The pricing page lists “eSenseGPT - GenAI powered conversations”.
- Plans by agents and active users. Accelerator lists up to 5 agents, Growth “1000 MAUs”, Enterprise custom MAUs.
Prices and sample calculation.
The two pricing pages are not built the same way. SmartChat lists fixed monthly prices. Engati does not list plan prices on its pricing page. That is why this page first shows what each provider states itself. All SmartChat amounts are in euros per month.
Engati plans
Engati lists three named plans. No figures for monthly prices appear on the pages we checked. For trying it out, the page says: “7 day free trial | No credit card required | 0 setup cost”
| plan | Information stated on the pricing page | |
|---|---|---|
| Accelerator | “Broadcast & Scheduling”, “Click to WhatsApp Ads (CTWA)”, “Basic Automation”, “1 WhatsApp API”, up to 5 agents | |
| Growth | “Advanced chatbot flows”, “1000 MAUs”, campaign flows | |
| Enterprise | “Unlimited chatbot flows”, “eSenseGPT - GenAI powered conversations”, custom MAUs | |
| Source | Engati pricing |
SmartChat plans
SmartChat has four plans with a fixed price. Paying 3 months in advance gets you a 24 % discount, 12 months in advance 37 %.
| Free | Starter | Basic | Pro | |
|---|---|---|---|---|
| Price per month | 0 € | 299 € | 499 € | 999 € |
| Price per month when paying 12 months in advance | 0 € | 188 € | 314 € | 629 € |
| Contacts | Unlimited | Unlimited | Unlimited | Unlimited |
| Messages | 100 one-time | 3,000 per month | 6,000 per month | Unlimited |
| team seats | 1 | 3 | 6 | 12 |
| Automations | 1 | 1 | 3 | Unlimited |
| Credits for SmartChat AI | 500 one-time | 3,000 per month | 6,000 per month | 12,000 per month |
| Source | SmartChat pricing | SmartChat pricing | SmartChat pricing | SmartChat pricing |
Sample calculation
A price comparison in euros is not possible because Engati does not list plan prices. With SmartChat, Starter paid 12 months in advance costs €188 per month, which is €188 x 12 = €2,256 for the whole term. According to its terms, Engati adds a markup to the Meta price for conversations, which the terms describe like this: “An additional charge of 10% shall be applicable over the meta pricing for Conversations.” With SmartChat, you pay Meta's fees directly to Meta using the payment method in your Meta account. SmartChat charges no surcharge per message.
Fits less well, when.
At SmartChat
- You want to send messages across multiple channels. SmartChat only sends via WhatsApp.
- You want to build chatbot flows yourself. SmartChat has no chatbot builder. SmartChat AI replies to messages, and in the Basic and Pro plans, SmartChat builds your automation.
- You need multiple WhatsApp numbers in one account. One account has 1 WhatsApp number. For multiple numbers, you create multiple accounts.
- You need several automations of your own in the cheapest paid plan. Your own automations start with Basic. The one automation in Starter is the fixed double opt-in automation.
With Engati
- You want to compare prices before making an inquiry. The pricing page lists no plan prices.
- You want to start without a fixed term. The terms say: “The validity of the Subscription is for a period of twelve (12) months.”
- You do not want to pay a markup on Meta prices. The terms say: “An additional charge of 10% shall be applicable over the meta pricing for Conversations.”
- You want an automatic double opt-in. Engati's public pages do not describe double opt-in (see x in the table).
FAQ about SmartChat and Engati.
What is the difference between SmartChat and Engati?
According to their public pages, SmartChat and Engati differ in how they state prices, automations and sign-up methods. SmartChat lists fixed prices from €0 to €999 per month, double opt-in and proof of consent in every plan, and no minimum term. Engati lists named plans without a price figure and chatbot flows in the larger plans. All points are in the table above.
What are SmartChat's monthly prices compared to Engati?
Free costs €0, Starter €299, Basic €499 and Pro €999 per month. With 3 months in advance you save 24%, with 12 months in advance 37%. Source: SmartChat pricing.
Does Engati list prices for its plans?
Engati's pricing page lists the plans Accelerator, Growth and Enterprise without a price figure; the price is given on request. For trying it out, it says: “7 day free trial | No credit card required | 0 setup cost” As of 02.11.2026.
Do you pay a markup on Meta's fees with SmartChat or Engati?
Not with SmartChat: you pay Meta's fees directly to Meta, SmartChat adds nothing and charges no surcharge per message. Engati's terms say in section 2.1: “An additional charge of 10% shall be applicable over the meta pricing for Conversations.”
How long is the contract with Engati and with SmartChat?
SmartChat has no minimum term and no commitment. You can cancel at any time without notice, up to 1 hour before the payment, and the time you paid for keeps running. Engati's terms say: “The validity of the Subscription is for a period of twelve (12) months.”
What does Engati say about privacy, and where are SmartChat's servers?
SmartChat's servers are in Germany. Engati's GDPR page mentions “appointing a data protection officer”. It does not describe where the servers are.
Does Engati have an automatic double opt-in?
An automatic double opt-in is not described on Engati's public pages. With SmartChat, it runs automatically in every plan: anyone who signs up via landing page or popup confirms once in WhatsApp. Newsletters and follow-ups only go to confirmed contacts.
How do you prove a contact's consent?
SmartChat stores the date, time and method of consent for each contact and provides the proof of consent as a PDF, in every plan. Engati's GDPR page describes withdrawal: “Customers can delete or withdraw their consent to give access to their data at any point during business transactions.”
How do you win new contacts?
SmartChat offers a landing page, website popup, Click-to-WhatsApp button and QR code in every plan, including Free. On its pricing page, Engati lists “Click to WhatsApp Ads (CTWA)” in the Accelerator plan.
How many automations does each plan have?
SmartChat has 1 automation in Free, 1 in Starter (the fixed double opt-in automation), 3 in Basic and unlimited in Pro. In Basic and Pro, SmartChat builds your automation on request. Engati lists “Basic Automation” in Accelerator, “Advanced chatbot flows” in Growth and “Unlimited chatbot flows” in Enterprise.
Which AI features are there?
SmartChat AI replies to messages in the contact's language and is included in every plan, including Free. Usage runs on credits: 500 one-time in Free, 3,000, 6,000 and 12,000 per month in the paid plans. Engati lists “eSenseGPT - GenAI powered conversations” in the Enterprise plan.
Where does the information about Engati come from?
The information about Engati comes from Engati's public pages, retrieved on 02.11.2026. All sources are listed at the bottom of the page. Prices and features may change. SmartChat is the provider of this page. If something is wrong, you can report it via Contact .
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Sources and date. All information about Engati comes from the provider's public pages, retrieved on 02.11.2026. Prices and features may change. SmartChat is the provider of this page. This comparison was written by SmartChat and is not legal advice.
Engati: Engati GDPR · Engati pricing · Engati terms
SmartChat: SmartChat pricing · Landing page · Website popup · Click-to-WhatsApp button · Double opt-in · proof of consent · API · MCP
Engati is a trademark of its owner. Found something wrong? Please report it via Contact.
Last updated: By SmartChat Team