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WhatsApp marketing from Claude and ChatGPT.

With MCP, you connect Claude, ChatGPT or another AI app to SmartChat, and the AI app takes care of your WhatsApp marketing.

Settings in SmartChat, Integrations, MCP of Tourenglück Allgäu: address https://mcp.smartchat.marketing with Copy button and three steps to connect

With one message in Claude, you send WhatsApp messages to your contacts.

Click a task on the left and see what your contact reads in WhatsApp afterwards.

Tap a task and see what your contact reads in WhatsApp afterwards.

Your AI app sets the day and time. SmartChat sends the newsletter on time to all confirmed contacts.

An approved template is sent to a single contact, even days after their last message.

Within 24 hours after your contact's last message, your AI app sends a reply in free text.

Connected in four steps.

You don't need an API key or a single line of code. The address is in SmartChat, and your AI app does the rest.

  1. 1

    Copy the address

    In the SmartChat settings, you find the address of the MCP server. One click on Copy, and it is in your clipboard.

    Address of the MCP server in SmartChat: https://mcp.smartchat.marketing with Copy button
  2. 2

    Enter it in the AI app

    In Claude, ChatGPT or your AI app, add a new MCP server and enter the address. In Claude, this is called a connector.

    New MCP server Name SmartChat Address https://mcp.smartchat.marketing
  3. 3

    Log in and allow

    Your AI app opens SmartChat. You log in with your account, see all permissions and click Allow.

    Claude wants to access your SmartChat account. Account Verlag Lindenhof Permissions each one in plain language Allow or Decline
  4. 4

    Just start writing

    From now on, you simply write to your AI app what it should do in SmartChat.

    You to Claude: How many new contacts signed up this week?

You see beforehand what the AI may do.

Before an AI app gets access, SmartChat shows you the account and every single permission in plain language. Nothing happens without your approval.

RequestThe app can then
Claude wants to access your SmartChat account. Account Tourenglück Allgäu Allow admins only Review unreviewed apps show a warning Allow or Decline Disconnect at any time under Settings, Connected AI apps.
✓ Read contacts ✓ Create and edit contacts ✓ Send WhatsApp messages and approved templates to confirmed contacts ✓ Read conversations in the inbox ✓ Schedule newsletters ✓ View statistics ✓ Give tasks to SmartChat AI (newsletters, follow-ups, automations, landing page)

What happens between message and result.

Your AI app thinks along, SmartChat watches over it. Every task goes through the same checks as a click in the app.

  1. You write your message

    In Claude, ChatGPT or your AI app, the way you would tell a colleague.

    Claude, ChatGPT
  2. The AI app picks a tool

    Your message becomes a fixed task for SmartChat, for example create a contact or schedule a newsletter.

    Tool
  3. SmartChat checks

    Does the app have the permission? Has the contact consented? Is your allowance enough? Otherwise SmartChat tells you why not.

    Same rules
  4. You agree

    Before a newsletter, SmartChat first tells you the number of recipients. It is only sent after you agree.

    Confirmation question
  5. Result in the chat

    Your AI app briefly tells you what is done. In SmartChat, you see the result immediately.

    Done

The AI app plans. SmartChat sends.

Ask your AI app for a newsletter, and SmartChat AI writes the draft. You set the time in the same chat, and sending then starts automatically.

Newsletter in SmartChat from Verlag Lindenhof: Nebel über dem Moor shown as scheduled, Lesung in der Stadtbücherei as draft, Die Herbstneuheiten sind da as sent
  • Draft from SmartChat AI

    Header, text and button are created just like in the chat. SmartChat takes over your own wording word for word.

  • Schedule by message

    "Friday at 9 am" is enough. Until sending starts, you can cancel the scheduling again.

  • Approval by Meta

    Your AI app submits templates to Meta. SmartChat checks them against the rules beforehand and otherwise tells you the reason.

Your numbers, as soon as you ask.

Ask your AI app about contacts, unanswered conversations or your credits. Your AI app pulls the same values as your Statistics and answers directly in the chat.

Statistics in SmartChat from Tourenglück Allgäu: 5,099 messages sent, 2,418 contacts in total and 189 new sign-ups in 30 days
  • Read conversations

    Your AI app sees the latest conversations from the inbox with the last message.

  • Find contacts

    A name, a number or part of one is enough, and your AI app finds the contact along with their tags.

  • No detour

    You don't have to open a second page to look up a number.

No more copying between two windows.

If you already work with an AI app, MCP saves you the detour via the clipboard.

Without MCP

  • You have a text written in the AI app and copy it into SmartChat.
  • For every metric, you switch programs.
  • You enter new contacts and tags one by one by hand.

With MCP

  • You write a message, and the draft is ready in SmartChat.
  • Your AI app pulls contacts, conversations and metrics directly.
  • Your AI app creates contacts and tags for you, following all the rules of the app.

MCP is included in every plan.

The connection itself costs nothing. Credits only cost tasks where SmartChat AI writes for you, just like in the app. All prices plus VAT.

FreeStarterBasicPro
Price per month0 €299 €499 €999 €
Connect an AI app via MCPyesyesyesyes
Credits for SmartChat AI500 one-time3,000 per month6,000 per month12,000 per month
Messages100 one-time3,000 per month6,000 per monthunlimited
team seats13612

Frequently asked questions about MCP.

What does MCP mean?

MCP stands for Model Context Protocol. It is a freely usable standard that lets an AI app like Claude or ChatGPT operate other programs, in this case your SmartChat account.

Which AI apps can I connect to SmartChat?

Claude, ChatGPT and any other AI app that can add an MCP server via an internet address. The address is https://mcp.smartchat.marketing.

Which businesses is MCP suitable for?

For every business that already works with Claude, ChatGPT or another AI app. You can find examples under WhatsApp marketing for creators and influencers, WhatsApp marketing for publishers and WhatsApp marketing for communities.

Do I need programming skills for MCP?

No. You copy the address from SmartChat, paste it into your AI app and log in. After that, you simply write to the AI app what it should do. The guide for each AI app is under MCP in the documentation.

Do I need an API key for MCP?

No, you log in to the AI app with your SmartChat account and allow the permissions. Your own programs without this login use a key from the API.

What is the AI app allowed to do in my SmartChat account?

Only what is shown on the Connect AI app page when you connect and what you approve with Allow, for example reading contacts, scheduling newsletters or viewing statistics.

Who on my team can connect an AI app?

Only an admin of your SmartChat account. Employees cannot connect an AI app. If an admin becomes an employee or leaves the team, their connection ends with the next request.

How do I disconnect a connected AI app again?

In the settings under Connected AI apps, you click Disconnect. The app loses access immediately. If you want to use the AI app again, you reconnect it in the AI app.

Can my AI app send a WhatsApp message to anyone?

No. The same rules apply via MCP as in the app, more on this under Privacy.

Does the AI app send a newsletter without asking first?

No. Before a newsletter goes out, SmartChat first tells you the number of recipients. It's only sent once you confirm in your AI app.

Does MCP cost credits?

The connection costs no credits, and sending never costs credits. Credits only cost tasks where SmartChat AI writes or researches for you, just like in the chat.

Is MCP also available in the free Free plan?

Yes, MCP is included in every SmartChat plan, even in Free for €0. Starter costs €299, Basic €499 and Pro €999 per month, all prices plus VAT.

What does WhatsApp cost at Meta when my AI app sends?

Meta charges the fees for WhatsApp messages directly to you, whether you send in the app or via MCP. For this, you add a payment method in your Meta account.

What is the difference between MCP and the API?

With MCP, you operate SmartChat in full sentences through an AI app. Through the API your own system controls SmartChat. Both follow the same rules.

Connect SmartChat with your AI app.

Enter your website. In 60 seconds, your WhatsApp marketing system is ready, then you connect Claude or ChatGPT with a single address.