SmartChat vs. Chatfuel
SmartChat vs. Chatfuel.
SmartChat vs. Chatfuel: Both providers list prices, message costs and cancellation at any time on their public pages, but they bill differently. SmartChat lists four plans in euros, no add-ons and no markup on Meta fees. Chatfuel lists prices in US dollars and, for messages you start yourself, "Meta's rate plus 10%". As of 02.11.2026.
The comparison table at a glance.
The information about Chatfuel comes from Chatfuel's pricing page, retrieved on 02.11.2026. Chatfuel lists the prices as an estimate in US dollars. Points that are not documented on one of the two pages do not appear in the table.
| SmartChat | Chatfuel | |
|---|---|---|
| Try for free | Free: €0, no time limit and no credit card; 100 messages one-time | "Free trial", the pricing page does not state a duration |
| Monthly price from | 0 € (Free), then 299 € per month | Business S: "Billed yearly, US$216/year" (18 US dollars per month with annual payment); Agency S: "Billed yearly, US$1,080/year" (90 US dollars per month) |
| Discount for paying longer | 24% for 3 months in advance, 37% for 12 months in advance | Toggle “Yearly −10%” |
| Markup on Meta fees | No markup; you pay Meta fees directly to Meta | "Messages you start are WhatsApp templates, billed at Meta's rate plus 10%." |
| Add-ons and setup | No add-ons, no setup fee, no surcharge per message | For setup chats: "About US$10 per bot, once, in the first month." |
| term and cancellation | No minimum term, no lock-in; cancel anytime, up to 1 hour before the payment is taken | "You can cancel a paid plan at any time from your billing settings." |
| Integrations | API, MCP, webhook, Zapier, Make and n8n | "Google Sheets, Zapier, Stripe and Chatfuel API" |
Who fits what.
The points below are documented features, not a verdict. What matters is which currency you want to pay in and how often.
SmartChat features
- Prices in euros, monthly or in advance. You pay monthly or 3 or 12 months in advance and then save 24% or 37%.
- Meta fees with no markup. You pay them directly to Meta, and SmartChat adds nothing.
- Consent built in. Landing page, website popup, click-to-WhatsApp button and QR code are part of every plan. The double opt-in runs automatically, and you download the proof for each contact as a PDF.
- One price, no extras. Newsletters, follow-ups, API, MCP and webhook come with every plan. There are no add-ons and no setup fee.
- Unlimited contacts. This applies in every plan, including Free.
Chatfuel features
- Prices in US dollars. The pricing page lists them as "Estimates in US dollars, not quotes."
- Annual payment with a discount. Chatfuel shows a "Yearly −10%" toggle.
- Free trial. The pricing page lists a "Free trial" but no duration.
- Billing at Meta's price plus a markup. Chatfuel bills messages you start yourself at Meta's price plus 10%.
Prices at a glance.
The providers bill differently. SmartChat lists euros per month, Chatfuel US dollars with annual payment.
Chatfuel plans
On its pricing page, Chatfuel lists two plans with prices: Business S with "Billed yearly, US$216/year" and Agency S with "Billed yearly, US$1,080/year". The pricing page adds: "Estimates in US dollars, not quotes." We do not include other Chatfuel plans because we could not confirm them twice on 02.11.2026.
| Business S | Agency S | |
|---|---|---|
| Price with annual payment per year | US$216 | US$1,080 |
| Price per month with yearly payment | US$18 | US$90 |
| Source | Chatfuel pricing | Chatfuel pricing |
SmartChat plans
SmartChat lists four plans with a fixed price in euros. With 3 months in advance, a 24% discount applies, with 12 months in advance 37%.
| Free | Starter | Basic | Pro | |
|---|---|---|---|---|
| Price per month | 0 € | 299 € | 499 € | 999 € |
| Price per month when paying 3 months in advance | 0 € | 227 € | 379 € | 759 € |
| Price per month when paying 12 months in advance | 0 € | 188 € | 314 € | 629 € |
| Contacts | Unlimited | Unlimited | Unlimited | Unlimited |
| team seats | 1 | 3 | 6 | 12 |
| Automations | 1 | 1 | 3 | Unlimited |
Meta fees
With SmartChat, you pay Meta fees directly to Meta, through the payment method in your Meta account. SmartChat adds nothing. Chatfuel writes: "Messages you start are WhatsApp templates, billed at Meta's rate plus 10%."
Fits less well, when.
At SmartChat
- You want to send messages across multiple channels. SmartChat only sends via WhatsApp.
- You want to build a chatbot yourself. SmartChat has no chatbot builder. In Basic and Pro, SmartChat builds your automation.
- You need multiple WhatsApp numbers in one account. One account has 1 WhatsApp number. For multiple numbers, you create multiple accounts.
With Chatfuel
- You want to pay in euros and with no markup on Meta fees. Chatfuel lists prices in US dollars and bills messages you start yourself at Meta's price plus 10%.
- You want to avoid setup costs. For setup chats, Chatfuel states "About US$10 per bot, once, in the first month." SmartChat has no setup fee.
FAQ about SmartChat and Chatfuel.
Where are the biggest differences between SmartChat and Chatfuel?
According to both providers' public pages, mainly in currency, billing and the cost of messages. SmartChat lists euros, no add-ons and no markup on Meta fees. Chatfuel lists US dollars and, for messages you start yourself, Meta's price plus 10%.
What prices does Chatfuel list?
The pricing page lists "Billed yearly, US$216/year" for Business S and "Billed yearly, US$1,080/year" for Agency S. That equals 18 and 90 US dollars per month with annual payment. Chatfuel writes: "Estimates in US dollars, not quotes." As of 02.11.2026.
How do SmartChat's prices compare to Chatfuel's?
With SmartChat, you pay €0 for Free, €299 for Starter, €499 for Basic and €999 for Pro per month. The discount is 24% for 3 months in advance and 37% for 12 months in advance. All prices are listed under Pricing.
Does Chatfuel add a markup to Meta fees?
Chatfuel writes on its pricing page: "Messages you start are WhatsApp templates, billed at Meta's rate plus 10%." With SmartChat, you pay Meta fees directly to Meta, and SmartChat adds nothing.
Does Chatfuel charge for setup?
For setup chats, Chatfuel states: "About US$10 per bot, once, in the first month." SmartChat has no setup fee and no add-ons.
Can I try Chatfuel for free?
Chatfuel's pricing page lists a "Free trial" but no duration. With SmartChat, the Free plan runs without a time limit and without a credit card, with 100 messages one-time and 500 credits one-time.
Does Chatfuel offer a discount for annual payment?
The pricing page shows a "Yearly −10%" toggle. SmartChat gives a 24% discount for 3 months in advance and 37% for 12 months in advance.
How do I cancel with Chatfuel and with SmartChat?
Chatfuel writes: "You can cancel a paid plan at any time from your billing settings." With SmartChat, you also cancel anytime, without notice, up to 1 hour before the charge. There is no minimum term, and the time you paid for keeps running.
What integrations do both providers list?
Both list an API and Zapier. Chatfuel writes: "You can connect tools like Google Sheets, Zapier, Stripe and Chatfuel API." In every plan, SmartChat also has MCP and webhook, plus Make and n8n. More about the SmartChat API.
How does double opt-in work at SmartChat?
Anyone who signs up via landing page or popup automatically gets a confirmation in WhatsApp. Only after the confirmation do newsletters and follow-ups go to the contact. You can download the proof of consent for each contact as a PDF.
Can I build a chatbot myself with SmartChat?
No. SmartChat has no chatbot builder. In Basic and Pro, SmartChat builds your automation for you. Free and Starter have 1 automation each, Basic 3, Pro unlimited.
When was Chatfuel's pricing page retrieved?
On 02.11.2026. The information comes from Chatfuel's pricing page, and prices may change afterwards. This page is operated by SmartChat, which is one of the two providers being compared. If you find an incorrect statement, report it to us via Contact.
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Sources and date. All information about Chatfuel comes from the provider's public pages, retrieved on 02.11.2026. Prices and features may change. SmartChat is the provider of this page. This comparison comes from SmartChat and is not legal advice.
Chatfuel: Chatfuel pricing
SmartChat: SmartChat pricing · Landing page · Website popup · Click-to-WhatsApp button · Double opt-in · proof of consent · API · MCP
Chatfuel is a trademark of its respective owners. Found an incorrect statement? Please report it via Contact.
Last updated: By SmartChat Team