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SmartChat vs. Klaviyo

SmartChat vs. Klaviyo.

SmartChat vs. Klaviyo compares a provider that is only for WhatsApp with a platform that connects WhatsApp with email and other channels in one flow. SmartChat has its servers in Germany. On its page about subprocessors, Klaviyo says that existing customer accounts are hosted in the USA. As of: 02.11.2026.

The comparison table at a glance.

The table only shows points that are stated on public pages for both providers. The details about Klaviyo come from Klaviyo's pages, retrieved on 02.11.2026. English sentences from Klaviyo are quoted word for word in quotation marks.

SmartChatKlaviyo
Double opt-inRuns automatically: when signing up through a landing page or popup, the contact confirms once in WhatsApp. Included in every plan, including FreeConfirmation message via WhatsApp, adjustable per list or keyword. An active mobile messaging plan is required. The page says: "This message must be a Meta pre-approved template since it's initiated by your brand."
WhatsApp in campaigns and flowsWhatsApp newsletter and follow-ups in every plan, including FreeWhatsApp campaigns and flows, can be combined with email and other channels
Free planFree: no time limit, no credit card, 100 messages and 500 credits one-timeThe pricing page lists a free plan with "Up to 250 profiles"; prices in US dollars
Meta fees, add-ons, setupYou pay Meta's fees directly to Meta, SmartChat adds nothing on top. No add-ons, no setup feeThe product page says: "Templates are auto-approved through Meta, WhatsApp's parent company." It says nothing about Meta fees and markups
Server locationServer in Germany"All existing customer accounts are hosted and processed in the United States", according to the page on subprocessors
SourceSmartChat pricing and feature pagesKlaviyo pricing, WhatsApp marketing, help article on double opt in, subprocessors

Who fits what.

Both providers work with WhatsApp but approach it from different sides. The points below are documented features and not a verdict.

SmartChat features

  • One channel, one tool. SmartChat is a WhatsApp marketing solution for businesses. You enter your website, and SmartChat AI builds a landing page, confirmation message and follow-ups in 60 seconds.
  • Four ways to new contacts. Landing page, website popup, click-to-WhatsApp button and QR code are part of every plan.
  • Consent with proof. Newsletters and follow-ups only go to contacts who have confirmed. For every contact you can download the date, time and source of the consent as a PDF. You unsubscribe with STOP.
  • Fixed prices, no extras. There are no add-ons, no setup fee and no extra fee per message. Contacts are unlimited in every plan.
  • Connections to other tools. API, MCP and webhook are available in every plan, plus Zapier, Make and n8n.

About Klaviyo

  • WhatsApp alongside other channels. The product page says WhatsApp can be connected with email and other channels in flows and campaigns.
  • Several ways to opt in. Klaviyo lists forms, keywords, APIs and flows for collecting WhatsApp opt-ins.
  • Automatic replies. According to the product page, automated replies answer common questions.
  • Templates go through Meta. Klaviyo says the templates are approved automatically through Meta.

What the prices list.

Klaviyo's pricing page lists a free plan and shows the paid plans in US dollars. We do not state amounts for them because we cannot verify them. So this section only shows Klaviyo's documented page and SmartChat's full plans. All SmartChat amounts are in euros per month.

Klaviyo

DetailWording of the pricing page
Free plan"Up to 250 profiles"
CurrencyUS dollar
SourceKlaviyo pricing, retrieved on 02.11.2026

SmartChat

If you pay 3 months in advance, you get 24 % off, and if you pay 12 months in advance, 37 %.

FreeStarterBasicPro
Price per month0 €299 €499 €999 €
When paying 3 months in advance0 €227 €379 €759 €
When paying 12 months in advance0 €188 €314 €629 €
Messages100 one-time3,000 per month6,000 per monthUnlimited
team seats13612
Credits for SmartChat AI500 one-time3,000 per month6,000 per month12,000 per month
SourceSmartChat pricingSmartChat pricingSmartChat pricingSmartChat pricing

With SmartChat, sending costs no credits. SmartChat AI and buying a domain use credits, for example 20 per AI reply. Credits never expire.

Fits less well, when.

At SmartChat

  • You want to connect WhatsApp and email in one flow. SmartChat only sends via WhatsApp.
  • You want to put together a chatbot yourself. SmartChat has no chatbot builder. In Basic and Pro, SmartChat builds your automation, and your own automations are available from Basic.
  • You need several WhatsApp numbers under one account. An account has 1 WhatsApp number; for more numbers, you create more accounts.

With Klaviyo

  • You want to use WhatsApp double opt in without an active mobile messaging plan. According to the help article, an active mobile messaging plan is required.
  • You want to send WhatsApp marketing through Meta in the USA. The product page carries the note "Unavailable in US on Meta".
  • You want your customer data hosted in Germany. The page on subprocessors names hosting in the USA for existing accounts and distinguishes between existing and newly created accounts. Check the page yourself for your account.

FAQ about SmartChat and Klaviyo.

How do SmartChat and Klaviyo differ in their setup?

SmartChat only sends through WhatsApp and includes a landing page, double opt in and proof of consent in every plan. Klaviyo describes WhatsApp campaigns and flows that can be combined with email and other channels. The table above shows the points that are publicly documented for both providers.

Does Klaviyo have a free plan?

Yes, Klaviyo's pricing page lists a free plan with "Up to 250 profiles". The page shows prices in US dollars. We do not state the amounts of the paid plans because we cannot verify them. As of: 02.11.2026, source: Klaviyo pricing.

Which SmartChat plans are there and what do they cost?

Free costs 0 €, Starter 299 €, Basic 499 € and Pro 999 € per month. If you pay 3 months in advance you save 24 % (Starter 227 €, Basic 379 €, Pro 759 € per month), and if you pay 12 months in advance you save 37 % (Starter 188 €, Basic 314 €, Pro 629 € per month). Free has no time limit and needs no credit card. Source: SmartChat pricing.

Where does Klaviyo host its customers' accounts?

Klaviyo's page on subprocessors says: "All existing customer accounts are hosted and processed in the United States". The page distinguishes between existing and newly created accounts, so it is worth reading the exact wording. SmartChat's servers are in Germany.

How does double opt in work at Klaviyo for WhatsApp?

Klaviyo sends a confirmation message via WhatsApp, and the contact replies with a keyword. The setting applies per list or keyword and needs an active mobile messaging plan. According to the help article, the message is a template approved by Meta.

How does SmartChat get the confirmation, and how do you prove it later?

When someone signs up through a landing page or popup, they confirm once in WhatsApp automatically. Newsletters and follow-ups only go to confirmed contacts, and a contact unsubscribes with STOP. You can download the proof of consent for each contact, with date, time and sign-up method, as a PDF.

Can SmartChat also send emails?

No, SmartChat only sends through WhatsApp. On its product page, Klaviyo describes flows and campaigns that connect WhatsApp with email and other channels. If you need several channels in one flow, Klaviyo's description fits.

What fees apply to WhatsApp messages?

With SmartChat, you pay Meta's fees directly to Meta through the payment method in your Meta account. SmartChat adds nothing on top and has no add-ons, no setup fee and no extra fee per message. About templates, Klaviyo writes: "Templates are auto-approved through Meta, WhatsApp's parent company." This page says nothing about Meta fees and markups.

How do you win WhatsApp contacts with the two providers?

SmartChat offers a landing page, website popup, click-to-WhatsApp button and QR code in every plan, including Free. On its product page, Klaviyo writes: "Capture opt-ins with compliant forms, keywords, APIs, and flows."

Does an AI answer messages automatically?

SmartChat AI replies in the contact's language and is included in every plan. It uses credits, for example 20 per AI reply. On its product page, Klaviyo writes: "Use automated replies to handle common questions."

How do you cancel at SmartChat?

With SmartChat there is no minimum term and no lock-in. You can cancel at any time without notice, up to 1 hour before the payment is taken, and the time you paid for keeps running. There is no refund. This page says nothing about Klaviyo's term.

How current is the information about Klaviyo?

We retrieved Klaviyo's pages on 02.11.2026. Prices and features may change. SmartChat is the provider of this page. You can report a wrong detail via Contact .

Try SmartChat for free.

Enter your website. In 60 seconds, your WhatsApp marketing system is ready, no credit card needed.

Sources and date. All details about Klaviyo come from the provider's public pages, retrieved on 02.11.2026. Prices and features may change. SmartChat is the provider of this page. This comparison comes from SmartChat and is not legal advice.

Klaviyo: Klaviyo pricing · Klaviyo WhatsApp marketing · Klaviyo Help: WhatsApp double opt-in · Klaviyo subprocessors

SmartChat: SmartChat pricing · Landing page · Website popup · Click-to-WhatsApp button · Double opt-in · proof of consent · API · MCP

Klaviyo is a trademark of its respective owners. Found a wrong detail? Please report it via Contact.

Last updated: By SmartChat Team