SmartChat vs. Chatwoot
SmartChat vs. Chatwoot.
SmartChat vs. Chatwoot: The two providers' details differ in how prices are structured and in consent. SmartChat has a fixed price per plan with team seats, double opt-in and proof of consent in every plan. Chatwoot lists prices per agent per month in dollars, automation rules from the Business plan, and the note that labels don't record consent. As of: 02.11.2026.
The comparison table at a glance.
The table only shows points that are documented for both providers. The information about Chatwoot comes from Chatwoot's pages, retrieved on 02.11.2026. Chatwoot describes its features in English, so the quotes are in the original English wording.
| SmartChat | Chatwoot | |
|---|---|---|
| AI features and credits | AI reply in every plan, including Free; 500 credits one-time in Free, then 3,000, 6,000 and 12,000 per month | “Captain” credits per plan; extra credits: “$20/ 1,000 credits” |
| Automations | 1, 1, 3, unlimited (Free, Starter, Basic, Pro) | Automation rules not in Hacker and Startups, included from Business: “Not included in Startups / Included in Business” |
| Pricing structure | Fixed price per plan in euros, team seats included: Free €0, Starter €299, Basic €499, Pro €999 per month | Price per agent per month in dollars, tax not stated; Business: “$39 /agent/month” |
| Limits in the smallest plan | Unlimited contacts; Free: 1 team seat, 100 messages once | Hacker: “Up to 2 agents / 500/month” |
| team seats | 1, 3, 6, 12 (Free, Starter, Basic, Pro) | Per agent, see price structure |
| Consent for campaigns | Automatic double opt-in when signing up via landing page or popup; proof of consent per contact with date, time and method as a PDF | “Labels only select who receives the campaign. They do not record consent” |
| Source | SmartChat pricing and feature pages | Chatwoot pricing, help article on WhatsApp campaigns |
Who fits what.
SmartChat and Chatwoot focus on different things: SmartChat on WhatsApp marketing, Chatwoot, according to its pricing page, on agents and conversations. The points below are documented characteristics, not a verdict.
SmartChat features
- Built for WhatsApp marketing. SmartChat only sends via WhatsApp. Once you enter your website, SmartChat AI builds your landing page, confirmation message and follow-ups in 60 seconds.
- Consent built in. Double opt-in runs automatically, and you can download the proof of consent for each contact, with date, time and method, as a PDF.
- AI replies in every plan. SmartChat AI replies in the contact's language, even in Free. One reply costs 20 credits, and credits never expire.
- Fixed price per plan. The price doesn't depend on the number of users. Free has 1 team seat, Starter 3, Basic 6, Pro 12. Contacts are unlimited in every plan.
- No extras. There are no add-ons, no setup fee and no markup per message. Sending newsletters and follow-ups costs no credits.
Chatwoot's characteristics
- Prices per agent. The pricing page lists the plans Hacker, Startups, Business and Enterprise, with prices per agent per month in dollars. For Business it says “$39 /agent/month”.
- Smallest plan with upper limits. The Hacker plan says “Up to 2 agents / 500/month”.
- Credits for Captain. The plans include Captain credits, and according to the pricing page, more cost “$20/ 1,000 credits”.
- Automation rules from Business. According to the pricing page, automation rules are not included in Hacker and Startups, and are included in Business and Enterprise.
- Campaigns with templates. The help article on WhatsApp campaigns says: “Meta charges for template messages, including every campaign message delivered.”
- Only one inbox type for campaigns. According to the help article: “Twilio and 360dialog inboxes cannot send campaigns.” Campaigns run via the WhatsApp Cloud API inbox.
Prices and sample calculation.
The prices aren't structured the same way: Chatwoot bills per agent per month in dollars, SmartChat per plan in euros. That's why we list here what the providers themselves state. We only give Chatwoot's plans as word-for-word quotes from the pricing page, as of: 02.11.2026.
What Chatwoot says about prices
- Price per agent. For Business, the pricing page says “$39 /agent/month”. It doesn't say whether tax is added.
- Extra credits. “$20/ 1,000 credits”.
- hackers. “Up to 2 agents / 500/month”.
SmartChat plans
SmartChat lists four plans with a fixed price per month. If you pay 3 months in advance you get 24% off, and 12 months in advance 37% off. All amounts are in euros.
| Free | Starter | Basic | Pro | |
|---|---|---|---|---|
| Price per month | 0 € | 299 € | 499 € | 999 € |
| Per month with 3 months paid in advance (24% discount) | 0 € | 227 € | 379 € | 759 € |
| Per month with 12 months paid in advance (37% discount) | 0 € | 188 € | 314 € | 629 € |
| Contacts | Unlimited | Unlimited | Unlimited | Unlimited |
| Messages | 100 one-time | 3,000 per month | 6,000 per month | Unlimited |
| team seats | 1 | 3 | 6 | 12 |
| Automations | 1 | 1 | 3 | Unlimited |
| Credits for SmartChat AI | 500 one-time | 3,000 per month | 6,000 per month | 12,000 per month |
| Source | SmartChat pricing | SmartChat pricing | SmartChat pricing | SmartChat pricing |
Example calculation: team seats at SmartChat
A team of 6 people needs the Basic plan at SmartChat: €499 per month with 6 team seats. With 12 months in advance it's €314 x 12 = €3,768. With a price per agent, on the other hand, you multiply the number of agents by the plan's price. A comparison in euros isn't possible here, because Chatwoot bills in dollars and its price per agent depends on the number of agents.
Fits less well, when.
At SmartChat
- You want to use another channel besides WhatsApp. SmartChat only sends via WhatsApp.
- You want to build a chatbot yourself. SmartChat has no chatbot builder. SmartChat AI replies to messages, and in Basic and Pro, SmartChat builds your automation.
- You need multiple WhatsApp numbers in one account. One account has 1 WhatsApp number. For multiple numbers, you create multiple accounts.
- You want to resell SmartChat under your own name. There is no white label.
- you want several automations of your own in the Starter plan. Your own automations start with Basic. The one automation in Starter is the fixed double opt-in automation.
With Chatwoot
- you want to record consent for each contact. The help article says: “Labels only select who receives the campaign. They do not record consent”.
- you're looking for automations in the low-cost plan. According to the pricing page, automation rules are not included in Hacker and Startups: “Not included in Startups / Included in Business”.
- you're looking for a fixed price regardless of the number of users. Chatwoot lists prices per agent per month.
- you want to send campaigns via a Twilio or 360dialog inbox. According to the help article, these inboxes cannot send campaigns.
FAQ about SmartChat and Chatwoot.
What sets SmartChat apart from Chatwoot?
SmartChat vs. Chatwoot: The public pages differ in price structure, automations and consent. SmartChat has a fixed price per plan, plus double opt-in and proof of consent in every plan. Chatwoot lists prices per agent per month in dollars and automation rules from the Business plan. The table above shows each point with its source.
How does Chatwoot charge?
According to its pricing page, Chatwoot bills per agent per month in dollars. For the Business plan it says “$39 /agent/month”. The page doesn't say whether tax is added. You can see more amounts on Chatwoot's pricing page, as checked on 02.11.2026.
How does SmartChat bill?
SmartChat bills per plan, not per user. Free costs €0, Starter €299, Basic €499 and Pro €999 per month. Team seats are included: 1, 3, 6 and 12. If you pay 12 months in advance, Basic costs €314 per month.
Are automations included in every plan?
With SmartChat, every plan has automations: 1 in Free, 1 in Starter (the fixed double opt-in automation), 3 in Basic and unlimited in Pro. On automation rules, Chatwoot writes: “Not included in Startups / Included in Business”. According to the pricing page, they are also not included in the Hacker plan.
How do the AI features differ?
SmartChat AI replies to messages in the contact's language. It is included in every plan, and one reply costs 20 credits. You get 500 credits once in Free, and 3,000, 6,000 and 12,000 per month. Chatwoot lists Captain credits per plan and, for extra ones, “$20/ 1,000 credits”.
Does Chatwoot record a contact's consent?
The help article on WhatsApp campaigns says: “Labels only select who receives the campaign. They do not record consent”. SmartChat saves the date, time and method of consent for every contact and provides it as a PDF. Double opt-in runs automatically when someone signs up via a landing page or popup.
What limits does Chatwoot's smallest plan have?
For the Hacker plan, the pricing page says “Up to 2 agents / 500/month”. With SmartChat, Free has 1 team seat, 100 messages once and unlimited contacts, with no time limit and no credit card.
Where are the servers of SmartChat and Chatwoot?
SmartChat's servers are in Germany. For Chatwoot's hosting we found no confirmed information when we checked on 02.11.2026, so we don't state any. Please see Chatwoot's privacy policy.
How do I cancel at SmartChat?
With SmartChat there is no minimum term and no lock-in. You cancel at any time without notice, up to 1 hour before the payment is taken, and the time you've paid for keeps running. There is no refund. For cancellation at Chatwoot we have no confirmed information.
What fees do I pay for WhatsApp messages?
With SmartChat you pay Meta's fees directly to Meta. SmartChat adds nothing and charges no markup per message. Chatwoot writes in its help article: “Meta charges for template messages, including every campaign message delivered.”
What connections does SmartChat offer compared to Chatwoot?
SmartChat offers API, MCP, webhook, Zapier, Make and n8n in every plan. In AI Chat there are connections, for example to HubSpot, Salesforce and Slack. For Chatwoot's connections we have no confirmed information.
Where does the information about Chatwoot come from?
The information about Chatwoot comes from Chatwoot's public pages, retrieved on 02.11.2026. The sources are listed at the bottom of the page. Prices and features can change. SmartChat is the provider of this page. You can report an incorrect statement via Contact .
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Sources and date. All information about Chatwoot comes from the provider's public pages, retrieved on 02.11.2026. Prices and features can change. SmartChat is the provider of this page. This comparison comes from SmartChat and is not legal advice.
Chatwoot: Chatwoot pricing · Chatwoot Help: WhatsApp campaigns
SmartChat: SmartChat pricing · Landing page · Double opt-in · proof of consent · API · MCP
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Last updated: By SmartChat Team