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WhatsApp marketing for jewelers.

With SmartChat you send your customers everything new in your shop on WhatsApp: newly arrived collections, the invitation to your wedding ring days, or the message that the repaired watch is ready for pickup.

A WhatsApp newsletter from the jeweler

Open white box on a white table, image in the newsletter

image

Jewelry sells through the eye. Show the new piece the way it lies in your display case, as a photo from your website or as your own image.

👋 Hello Karin, 🎄 Christmas is coming, and in our display cases many gift ideasare waiting. 💝 Very popular are gold name necklaces, engraved in three working days. ⌚ For men there are new automatic watches with leather strap from 390 €. 🕯️ On all Advent Saturdays we are open for you until 6 pm . 🎁 We pack every present in our box with a ribbon. 👉 Reserve your favorite piece and we'll hold it until Christmas Eve back.
11:30

Text

SmartChat AI words it to fit your shop, from your website and your documents. Prices, opening hours and engraving time are in bold.

See gift ideas

button

One click leads to your gift ideas. Whoever wants to put something aside replies right in the chat.

SmartChat sends these messages automatically.

Whether welcome, finished repair or an appointment the next day: you set up each message once, and after that it runs without you.

As soon as a customer confirms
Elegant and sophisticated jewelry store with modern design and ambient lighting.
✨ Thank you for your Confirmation.💍 We are jeweler and goldsmith in one, with our own workshop in the heart of the old town.📩 Here you read about new collections, our wedding ring days and the Jewelry check.🛠️ Repairs, engravings and watch service we do in our own house.💬 Do you have a question about a ring, necklace or watch? Just write to us in this chat.11:05
See the workshop

Welcome after confirmation

Whoever signs up and confirms gets a thank-you message right away. It says who you are and which messages they will get from you.

As soon as the job is done
Detailed close-up of a watch repair process with tools and parts on a wooden table.
👋 Hello Martin,⌚ your watch is ready: We have done the overhaul and renewed all the seals.💧 It is waterproofagain, our watchmaker has checked it.🧾 The amount is 185 €, as discussed in the cost estimate.🕘 You can pick it up from tomorrow at 10 am. Please bring your repair slip with.15:20

Repair is ready for pickup

If your point-of-sale or workshop software can report when a job is finished, your customer is notified right away on WhatsApp. That way they pick up the watch or ring without calling first.

1 day before the appointment
Stylish wedding rings in velvet boxes alongside decorative scissors and red ribbon on a festive table.
👋 Hello Gabriele,📅 tomorrow at 3 pm is the appointment for ear piercing for your daughter.💎 The first earrings made of titanium and gold are ready, and your daughter picks her favorite pair on site.⏱️ The piercing itself takes only a few minutes, but we still take our time.🧴 For aftercare you get a lotion and a short guide to take home.🅿️ You can park in the Market Square parking garageall day, and it's a two-minute walk from there.17:00
View directions

Appointment reminder

SmartChat takes the appointment from your calendar and reminds your customer the day before. If something comes up, they let you know in good time.

This is how you collect contacts for your business.

Your customers sign up themselves: through your website, a link or the QR code, for example on the repair slip. They only get your newsletter once they have confirmed in WhatsApp.

  1. 1

    Your customer scans the QR code

    The code is on a stand in the shop, on the repair slip and on the card in the jewelry box. SmartChat creates it for your landing page.

    News by WhatsApp
  2. 2

    Your customer enters first name and phone number

    A small window asks for just these two details.

    Real sign-up popup on the landing page of Juwelier Engel, mobile view: headline Never miss offers and news again, first name Birgit and phone number entered, button Sign up
  3. 3

    Your customer confirms in WhatsApp

    One click on Confirm is enough. That is the double opt-in: each customer agrees once themselves in WhatsApp.

    👋 Hello Birgit,💍 here you will hear about new collections, our wedding ring days and the jewelry check.✅ Do you want to receive these messages? Then click the button below: Confirm.🔒 You can unsubscribe at any time. Just write STOP.11:04
    Confirm
    Confirm11:04
  4. 4

    You have the proof

    SmartChat records when and how your customer gave consent. You download this proof as a PDF.

    Contact Birgit in SmartChat, mobile view: status Confirmed, sign-up history, consent in WhatsApp confirmed and button Download proof

SmartChat AI answers your customers.

When a customer writes but nobody in your shop can be reached anymore, SmartChat AI replies fully automatically for you. She answers with the knowledge she has learned from your website and your documents.

Inbox in SmartChat: SmartChat AI answers a WhatsApp question from a customer of Juwelier Engel

  • Even after closing time

    Questions in the evening or on Sunday, SmartChat AI answers right away, even when your shop is closed.

  • In every language

    If a tourist asks about rings in English, the answer comes in English. SmartChat AI replies in the language your contact writes in.

  • Your team takes it from there

    If SmartChat AI can't answer, for example on the price of a one-of-a-kind piece, the message is passed on to your team in the inbox.

Frequently asked questions about WhatsApp marketing for jewelers.

Can I, as a jeweler, send my customers new arrivals via WhatsApp?

Yes, as soon as your customer has agreed. They sign up themselves, through your website, a link or the QR code in the shop, and then confirm once in WhatsApp. SmartChat stores this consent as proof.

Where does a customer sign up for WhatsApp in my jewelry store?

Everywhere your QR code is: on a display stand in the store, on the repair slip or on the card in the jewelry box. On your website, a small window asks your visitors whether they want to sign up.

Can I let customers know when their watch or ring is back from repair?

Yes. You write to your customer straight from the SmartChat inbox. If your point-of-sale or workshop software can report finished jobs to SmartChat through a webhook, the message also goes out through an automation automatically.

Can I write only to the customers who are interested in wedding rings?

Yes. In SmartChat you give your contacts Tags, for example "Wedding rings" or "Watch service". You then send the invitation to your wedding ring days only to that group.

Does SmartChat AI tell my customers prices for jewelry and repairs?

SmartChat AI answers with what is on your website and what you upload, for example a price list for engravings and battery changes. For one-of-a-kind pieces and remodeling jobs, the message is passed on to your team, who give the price themselves.

Does SmartChat remind my clients of their advisory appointment?

Yes, through an automation. SmartChat takes the appointment from your calendar via an iCal link and sends your customer a reminder on WhatsApp the day before.

Can other customers see who is signed up with my jewelry store?

No. Each customer gets your message individually in their own WhatsApp chat with you. There is no group, and nobody sees the numbers of the others. That matters when someone is secretly choosing an engagement ring.

Who writes the WhatsApp texts for my shop?

SmartChat AI writes them to fit your business. You only say what it is about, for example your new pearl earrings. Then you read the text, change a word if needed, and send it with one click.

Can my staff in the shop reply to WhatsApp messages?

Yes. All conversations run in one shared inbox, and your team replies from there. Free has 1 seat, Starter 3, Basic 6 and Pro 12.

Do I need a second phone number for WhatsApp?

No. You use your business number. You connect it to SmartChat and confirm it with the code from Meta, the company behind WhatsApp. You connect one number per account.

What does SmartChat cost for a jeweler?

Free costs €0, with no time limit and no credit card, with 100 messages one-time. Starter costs €299 per month with 3,000 messages, Basic €499 with 6,000 and Pro €999 with unlimited messages. Sending costs no credits. All prices plus VAT, more at Pricing.

What fees does Meta charge for the WhatsApp messages?

Meta bills the fees for WhatsApp messages directly to you. For that, you add a payment method in your Meta account. You only pay SmartChat for your plan. You'll find the exact prices here.

How many automations does my jewelry store get?

Free and Starter only have the fixed automation for new contacts (confirmation and thank-you) as 1 automation. Your own automations start with Basic: Basic has 3 automations, 1 of them the fixed one, so 2 of your own; Pro has unlimited. Your own automation sends automatically, for example the message that a repair is ready for pickup.

How long does it take until my jewelry store is ready to go?

You give SmartChat AI the address of your website. In 60 seconds your WhatsApp marketing system is ready, with a landing page and QR code. Then you connect your number and send your first message.

How does a customer unsubscribe from my jewelry store's WhatsApp newsletter?

They write STOP into the WhatsApp chat with your business. From then on, SmartChat sends them nothing more, and SmartChat lists them as unsubscribed in your contact list.

WhatsApp marketing for your jewelry store in 60 seconds.

SmartChat AI analyzes your website. In 60 seconds your landing page and QR code are ready. Free costs 0 € and needs no credit card.

Start now