SmartChat vs. Landbot
SmartChat vs. Landbot.
SmartChat vs. Landbot: According to their public information, the two differ in plan structure, fee per message and lock-in. SmartChat lists four fixed plans from 0 € to 999 € per month, no extra fee per message and no minimum term. Landbot lists five plans from 0 € to from 400 € per month, for Professional WA 0.05 € per message according to the pricing page, and a 12-month commitment for the annual plan. As of: 02.11.2026.
Landbot and SmartChat side by side.
The details about Landbot come from Landbot's public pages, retrieved on 02.11.2026. The pricing page says: "Prices before tax."
| SmartChat | Landbot | |
|---|---|---|
| Privacy and server location | Server in Germany | The privacy policy names HELLO UMI, S.L., Barcelona as the provider. When a license is purchased, Landbot is considered the data processor ("Landbot shall be considered the Data Processor"). It does not name a server location. |
| Plans per month | Free 0 €, Starter 299 €, Basic 499 €, Pro 999 € | Free 0 €, Starter 32 €, Professional 80 € (with yearly billing), Professional WA 160 €, Business from 400 € |
| Free plan | Free: €0, no time limit, no credit card | Free: 0 €, the pricing page says "No card, never expires." |
| Discount for paying longer | 24% for 3 months in advance, 37% for 12 months in advance | 20 % with the annual plan (quote under term) |
| Fee per message | No extra charge per message; you pay Meta fees directly to Meta, SmartChat adds nothing on top | Professional WA, according to the pricing page: "+ €0.05 per Mkt, Utility or Auth messages" |
| term and cancellation | No minimum term, no lock-in; cancel anytime, up to 1 hour before the payment is taken | Monthly plans are billed monthly. On the annual plan, the pricing page says: "The annual plan is a 12-month commitment only because it carries the 20% discount." |
| Messages and chats per month | Free 100 one-time, Starter 3,000, Basic 6,000, Pro unlimited; contacts unlimited in every plan | "Chats" per month: Free 100, Starter 500, Professional and Professional WA 2,500 each |
| Automatic double opt-in | Yes: whoever signs up through a landing page or popup confirms in WhatsApp, in every plan | x |
x = not described on the provider's public pages, as of 02.11.2026. Landbot lists "chats", SmartChat lists messages. We did not check how Landbot counts a chat.
Who fits what.
The two providers approach price and lock-in differently. The points below are documented features, not a verdict.
SmartChat features
- One fixed price per plan. Newsletter, follow-ups, API, MCP and webhook come with every plan. There are no add-ons, no setup fee and no extra fee per message.
- Sign up and confirm in one system. Landing page, website popup, click-to-WhatsApp button and QR code are included in every plan. The double opt-in runs automatically.
- Unlimited contacts. In every plan, including Free.
- AI replies in every plan. SmartChat AI replies in the contact's language. An AI reply uses 20 credits, for example.
- Cancel until shortly before the payment is taken. You cancel anytime, up to 1 hour before the payment is taken. The time you paid for keeps running.
Features of Landbot
- Paid plans from 32 € per month. Starter costs 32 €, Professional 80 € with yearly billing.
- A plan with WhatsApp in the name. Professional WA costs 160 € per month. The pricing page adds: "+ €0.05 per Mkt, Utility or Auth messages".
- A Free plan. Free costs 0 €. The pricing page says: "No card, never expires."
- A Business plan. Business starts at 400 € per month.
- Discount on the annual plan. The annual plan has 20 % off and is a 12-month commitment.
The plans at a glance.
The plans are built differently, which is why the providers' details are shown separately. All amounts are in euros per month.
Plans at Landbot
Landbot lists five plans. The pricing page says: "Prices before tax." It describes the annual plan like this: "The annual plan is a 12-month commitment only because it carries the 20% discount."
| Free | Starter | Professional | Professional WA | Business | |
|---|---|---|---|---|---|
| Price per month | 0 € | 32 € | 80 € (with yearly billing) | 160 € | from 400 € |
| Chats per month | 100 | 500 | 2.500 | 2.500 | No number stated |
SmartChat plans
SmartChat has four plans with a fixed price. Paying 3 months in advance gets you a 24 % discount, 12 months in advance 37 %.
| Free | Starter | Basic | Pro | |
|---|---|---|---|---|
| Price per month | 0 € | 299 € | 499 € | 999 € |
| Price per month when paying 3 months in advance | 0 € | 227 € | 379 € | 759 € |
| Price per month when paying 12 months in advance | 0 € | 188 € | 314 € | 629 € |
| Messages per month | 100 one-time | 3.000 | 6.000 | Unlimited |
| Contacts | Unlimited | Unlimited | Unlimited | Unlimited |
| team seats | 1 | 3 | 6 | 12 |
Meta fees
With SmartChat, you pay Meta's fees directly to Meta, through the payment method in your Meta account. SmartChat adds nothing on top. For Professional WA at Landbot, the pricing page says: "+ €0.05 per Mkt, Utility or Auth messages".
Fits less well, when.
At SmartChat
- You want to send messages across multiple channels. SmartChat only sends via WhatsApp.
- You want to build a chatbot yourself. SmartChat has no chatbot builder. In Basic and Pro, SmartChat builds your automation.
- You need multiple WhatsApp numbers in one account. One account has 1 WhatsApp number. For multiple numbers, you create multiple accounts.
With Landbot
- You want to use the discount without a fixed term. According to the pricing page, the annual plan with 20 % off is a 12-month commitment.
- You do not want to pay a fee per message. For Professional WA, the pricing page also lists 0.05 € per marketing, utility or authentication message.
- You need double opt in to run automatically. The Landbot pages we checked say nothing about this (as of 02.11.2026).
FAQ about SmartChat and Landbot.
How do SmartChat and Landbot differ?
According to the public pages, the two differ in plan structure, fee per message and lock-in. SmartChat has four plans, no extra fee per message and no minimum term. Landbot has five plans and a 12-month commitment for the annual plan. All documented points are in the table above.
Which plans and prices does Landbot list?
Landbot lists Free for 0 €, Starter for 32 €, Professional for 80 € with yearly billing, Professional WA for 160 € and Business from 400 € per month. The pricing page says: "Prices before tax." As of: 02.11.2026.
What prices does SmartChat have next to Landbot's plans?
In the Free plan you pay 0 €, in Starter 299 €, in Basic 499 € and in Pro 999 € per month. 3 months in advance lower the price by 24 %, 12 months in advance by 37 %. The prices are listed on the page Pricing.
Does Landbot charge a fee per WhatsApp message?
For the Professional WA plan, Landbot's pricing page says: "+ €0.05 per Mkt, Utility or Auth messages". With SmartChat there is no extra fee per message. You pay Meta's fees directly to Meta, SmartChat adds nothing on top.
Do I have to commit to Landbot for a year?
With the annual plan, yes. The pricing page says: "The annual plan is a 12-month commitment only because it carries the 20% discount." Monthly plans are billed monthly. SmartChat has no minimum term and no lock-in.
How does cancelling work at SmartChat?
You can cancel at any time and without notice, up to 1 hour before the payment is taken. The time you paid for keeps running to the end, and money is not refunded. A plan change applies immediately, and the difference is settled for the remaining time.
How many chats and messages are included in the plans?
Landbot lists "chats" per month: 100 in Free, 500 in Starter and 2,500 in Professional and Professional WA. SmartChat lists messages: 100 one-time in Free, 3,000 in Starter, 6,000 in Basic and unlimited in Pro. We did not check how Landbot counts a chat.
Where is the data with SmartChat and with Landbot?
SmartChat's servers are in Germany. Landbot's privacy policy names HELLO UMI, S.L. in Barcelona as the provider and describes Landbot as a data processor when a license is purchased. It does not name a server location.
Is double opt in described at Landbot?
On Landbot's public pages that we checked, an automatic double opt-in is not described (as of 02.11.2026). With SmartChat it runs automatically in every plan: anyone who signs up through a landing page or popup confirms in WhatsApp. You can find more on the page Double opt-in.
Which free plans are there?
Both have a Free plan. At Landbot it costs 0 €, and the pricing page says: "No card, never expires." With SmartChat, Free has no time limit and needs no credit card, with 100 messages and 500 credits one-time.
Can I build my own chatbot with SmartChat?
No, SmartChat has no chatbot builder. SmartChat AI replies in the contact's language, and in Basic and Pro, SmartChat builds your automation for you. Your own automations are available from the Basic plan.
How current is the information about Landbot?
They come from Landbot's public pages, retrieved on 02.11.2026. Prices and features may differ if Landbot changes them later. This page is published by SmartChat, one of the two providers. You can report mistakes via Contact.
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Last updated: By SmartChat Team