Unsubscribing with STOP.
Anyone who confirmed your newsletter can unsubscribe with STOP in WhatsApp at any time. From then on, SmartChat sends them nothing: no newsletters, follow-ups or automations.

What happens after the STOP.
SmartChat handles everything at the same moment, you don't have to do anything.
STOP in the chat
The contact writes STOP in the WhatsApp chat with your business.
STOPStatus Unsubscribed
The contact's status in your contacts switches to Unsubscribed right away.
UnsubscribedSending blocked
No more newsletters, follow-ups or automations are sent to the number. SmartChat deletes scheduled messages.
InstantlyConfirmation in the chat
SmartChat confirms the unsubscribe via WhatsApp and mentions START for signing up again.
Automatic
The unsubscribe stays.
SmartChat remembers every unsubscribed number for your business. That's why the unsubscribe still applies, even if the contact is no longer on your list.
Without a block list
- After you delete a contact, their STOP is forgotten
- An old list brings unsubscribed numbers back when you import it
- A new sign-up with the same number subscribes them again
- Messages are sent anyway during an outage
With SmartChat
- The block stays, even if you delete the contact
- Unsubscribed numbers come in as unsubscribed when you import them
- A new sign-up doesn't cancel the unsubscribe, nothing is sent
- If SmartChat can't check the block list, nothing is sent
You can also unsubscribe contacts yourself.
If someone asks you to unsubscribe them over the phone or in person, you unsubscribe them in your contacts with one click, one at a time or many at once.

No message to the contact
With this unsubscribe, SmartChat doesn't send the contact a confirmation.
Logged in the record
The unsubscribe is logged with the time as a withdrawal in the proof of consent.
Final
An unsubscribe by you isn't canceled by a later START either.
Only the contact can sign up again themselves.
If a contact writes the word START after their STOP, they're signed up again. This doesn't apply if you unsubscribed them manually. A form, an import or a click in your contacts doesn't sign them up again.
You see which message made contacts unsubscribe.
The Statistics show for every newsletter and follow-up how many contacts unsubscribed afterwards.

Frequently asked questions about STOP and unsubscribing.
How does a contact unsubscribe from the WhatsApp newsletter?
They write STOP in the chat. SmartChat unsubscribes them right away and confirms it via WhatsApp.
What does an unsubscribed contact still get?
No newsletters, no follow-ups and no automations. SmartChat deletes messages that were already scheduled.
Do I have to do anything after a STOP?
No. SmartChat unsubscribes the contact automatically, and from then on they show up as Unsubscribed in your contacts.
How does a contact sign up again?
They write START in the chat. Only the contact can sign up again this way. If you unsubscribed them yourself, they stay unsubscribed.
Can I unsubscribe contacts without a STOP?
Yes, with one click in your contacts, for one or many at once. SmartChat doesn't send them a message, and the unsubscribe is logged with the time in their record.
Does the unsubscribe stay in place if I delete the contact?
Yes. SmartChat remembers the number. If you import it again later or it signs up again, it stays unsubscribed.
Does an unsubscribe also apply to other businesses?
No. The unsubscribe applies to the business the contact sent STOP to. Every SmartChat account has its own block list.
Does SmartChat store a list of unsubscribed numbers?
For each unsubscribed number, SmartChat only stores a block entry, not the phone number itself. This lets SmartChat recognize the number without keeping a list of unsubscribed people.
What happens if SmartChat can't check the block list for once?
Then nothing is sent. A message to an unsubscribed contact can't be taken back.
Can I see which message made contacts unsubscribe?
Yes. The Statistics show the unsubscribe rate for every newsletter and follow-up.
Does unsubscribing with STOP cost anything?
No. Unsubscribing with STOP is included in every plan, even in Free for €0, and the unsubscribe confirmation doesn't cost any credits. The paid plans cost €299, €499 or €999 per month, all prices plus VAT.
Start your WhatsApp marketing in 60 seconds.
Enter your website. SmartChat AI builds your system with a confirmation message, a thank-you message and unsubscribing with STOP.