Industries / Cafes

From passing trade to regulars

Tell your customers on WhatsApp what's on the counter today: cake of the day, the new breakfast menu, free tables. A 98% open rate instead of a sign in the window.

Sound familiar?

Passing trade comes and goes

Plenty of people drop in once, love the place - and then forget you exist. Without a direct line to them, one good visit never turns into a regular habit.

Rainy days and empty afternoons

Between the lunch rush and closing time it often goes quiet, and wet weather makes it worse. A small nudge would be enough - a slice of cake, a hot chai - to get people off the sofa and through your door.

Hardly anyone sees your posts

You photograph every cake, write the captions with care, post the stories - and then the algorithm decides almost nobody sees it. On WhatsApp your message lands straight on the lock screen.

How you use SmartChat

01

Announce the cake of the day

Around lunchtime your customers hear what just came out of the oven - exactly when the thought of coffee and cake is hardest to resist.

02

Fill your brunch tables

Sunday brunch is your best day of the week - but only when the room is full. One message on Thursday fills the tables before people plan their weekend around something else.

03

Reward your regulars

Small gestures for the people on your WhatsApp list turn occasional visitors into proper regulars - and they tell their friends about it.

04

Launch the seasonal menu

Pumpkin soup in autumn, iced coffee in summer: your seasonal menu deserves more than a chalkboard by the door - it deserves a place in your customers' chats.

Ready in 3 steps

  1. 1

    Connect your website: SmartChat reads your cafe website and builds your landing page from it in minutes - matching your look and your tone of voice.

  2. 2

    Win customers: a QR code on the counter, a card with the coffee, a link in your profile - anyone who likes the place signs themselves up via double opt-in.

  3. 3

    Keep it going: the AI drafts your daily specials and seasonal news, you approve with one tap - and your cafe stays on people's minds.

What you get

Passende Funktionen

FAQs

I'm behind the counter all day - when am I supposed to do this?

That's exactly why the AI does the writing. It learns your cafe from your website, suggests newsletters and offers, and you approve them between orders.

How do my customers sign up?

Through your own landing page, which SmartChat builds for you: as a QR code on the counter or on the tables. Sign-up and confirmation run through double opt-in inside WhatsApp - GDPR-compliant and documented.

How often should I send something?

A few good messages beat daily noise. One or two a week with a real reason behind them - a new cake, brunch, the start of a season - keep you on people's minds without wearing out your welcome.

What about the WhatsApp fees?

Meta bills those to you directly and SmartChat adds nothing on top. Your SmartChat plan starts at 188 euros per month on the annual plan - with unlimited contacts included.

Can I send photos of my cakes?

Yes, and WhatsApp thrives on pictures. A photo of a tray straight out of the oven says more than any paragraph - and your customers see it right there in their chat, not buried somewhere in a feed.

Can customers leave the list again?

Any time, with a single word. The opt-out takes effect immediately and is documented - so your list stays clean and full of people who genuinely want to hear from you.

Start for free today

Enter your website - your WhatsApp marketing is live in under 60 seconds.

Start for free