Use cases / Fill your open house

A packed open house instead of standing around

The situation

Saturday, open house, three hours on site - and four people show up, two of them neighbors who are just curious. The listing ran, the signs were up - and the house still sits empty. Meanwhile your database holds dozens of prospects who never even heard about the event - because the email invitation got buried.

How SmartChat solves it

With SmartChat you invite your prospects to the open house via WhatsApp - a few days ahead and once more on the morning of the event. With a 98% open rate the invitation reaches practically everyone, and the quick Saturday-morning reminder catches exactly the people who forgot all about it during the week. That way, you get visitors in the entryway instead of signs standing alone by the curb.

Set up in 3 steps

  1. 1

    Send the invitation: a few days ahead, the invite with date, time and a photo of the property goes out to all the right prospects on your list.

  2. 2

    Remind them in the morning: on the day of the open house, SmartChat sends a quick reminder - automatically at the scheduled time, starting with the Basic plan.

  3. 3

    Follow up with visitors: after the event, ask in the chat what they thought - and turn visitors into serious buyers.

Best suited for

Real estate agentsHome buildersProject developersNew-build sales teamsReal estate offices

Womit du das umsetzt

FAQs

When should the invitation go out?

A one-two punch works best: one invitation a few days ahead so people can plan, plus a quick reminder the morning of the event. Together they fill the rooms far better than a single email.

Can I schedule the reminder?

Yes - you set the date and time and SmartChat sends the message automatically, right on time. Automations like this are available starting with the Basic plan.

Who do I invite if my list is still small?

Every listing inquiry and every past showing is a candidate: once they've signed up via double opt-in, these contacts stay with you for every future open house - unlimited and GDPR-compliant.

What happens with the visitors after the open house?

You follow up via WhatsApp: a quick thank-you, a question about what they thought, the full property details for anyone interested. That way, no visitor who was still on the fence on Saturday slips away.

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