Use cases / Reactivate inactive contacts
Wake up your dormant customer list
The situation
Your customer database is full of names, but you haven't seen many of them in months. Your email newsletter goes out and sits unopened in their inboxes. These used to be loyal regulars - they simply forgot about you because no one ever reached out to them personally.
How SmartChat solves it
SmartChat puts you back on your customers' radar - right on their lock screen. A personal WhatsApp message with their first name and a little reason to get in touch feels like a note from someone they know, not like an ad. With a 98% open rate, it actually gets read - and your contact list in SmartChat is unlimited, no matter how big your database is.
Set up in 3 steps
- 1
Invite your existing contacts and get their consent for WhatsApp messages via double opt-in.
- 2
Pick the contacts you haven't seen in a long time and send them a personal comeback message with a reason to return.
- 3
Reward their return with a small perk and turn their reply into a new appointment right in the chat.
Best suited for
Womit du das umsetzt
FAQs
Can I just message old contacts?
You need their consent. SmartChat keeps it GDPR-compliant with double opt-in - for example, you can invite your customers via QR code or email to sign up for WhatsApp messages.
Why WhatsApp instead of an email newsletter?
WhatsApp messages have a 98% open rate and land right on the lock screen - an email has to compete with dozens of others in the inbox.
How many contacts can I reactivate?
As many as you want: contacts are unlimited in SmartChat. Whether you have 50 or 5,000 dormant customers, the message goes out personally to all of them in just a few clicks.
How often should I reach out after that?
Less is more: one message with real value every week or two is a good cadence. If all you send is discounts, you'll quickly get muted again.
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