Use cases / Freshness alert for perishables
Your freshest goods find their buyers before they go stale
The situation
Perishables are all about the right moment: the fish arrives from the wholesale market in the morning, the pretzels are at their best around noon, the cakes shouldn't still be there at closing time. But word of that moment never reaches your customers - they come in whenever they happen to come in, and day after day your best goods miss their buyers.
How SmartChat solves it
SmartChat's freshness alert turns that around: the moment the goods arrive, a WhatsApp message goes out to everyone who signed up for it. With a 98% open rate, practically everyone finds out in time. You're up and running in under 60 seconds, your recipient list grows through double opt-in and stays GDPR-compliant - and what's fresh today isn't still sitting in the display case tonight.
Set up in 3 steps
- 1
Invite your customers at the counter and on the receipt to sign up for your freshness alert with a double opt-in.
- 2
When something special comes in, send a short WhatsApp right from your phone - what's in, where it's from, and how long supplies will last.
- 3
The quickest repliers get theirs set aside, the rest trickle in throughout the day - and your case is empty at closing time instead of full.
Best suited for
Womit du das umsetzt
FAQs
Is it worth it even for small batches of special goods?
Especially then: when there are only ten portions, speed is everything. A WhatsApp message with a 98% open rate finds those ten buyers faster than any store window.
Can I reserve items for customers who reply to the alert?
The replies land right in your SmartChat inbox like a normal chat - you read the message and set the goods aside, no extra steps needed.
How long before I can send my first alert?
SmartChat is up and running in under 60 seconds. As soon as your first customers have signed up with a double opt-in, your first freshness alert can go out.
Are there hidden fees per message?
No. Meta bills the WhatsApp fees directly, and SmartChat charges no markup on top. Plans start at 299 euros, and the number of contacts is unlimited.
Start for free today
Enter your website - your WhatsApp marketing is live in under 60 seconds.
Start for free