Industries / Joiners & Cabinetmakers
Bespoke work they keep coming back to
Anyone who owns a table made by you will want the matching sideboard one day. SmartChat sends one-off pieces, care reminders and free workshop slots straight to your customers on WhatsApp.
Sound familiar?
One-off jobs that never come back
The fitted wardrobe is in, the job is signed off, and the customer needs nothing else for years. By then they've forgotten your name, however good the work was.
Beautiful pieces nobody gets to see
One-offs leave your workshop every week, and hardly anyone beyond the customers who walk in ever sees them. Keeping social media fed? There's no time for that between cutting and fitting.
The endless comparison with the furniture chain
People shopping around hold your bespoke work up against flat-pack at knock-down prices. What's missing is a channel where you can show the material, the craft and the value again and again.
How you use SmartChat
Sell one-off pieces directly
Showroom pieces, one-offs made from offcuts, a cancelled commission: one photo, one message - and the piece finds an owner within hours instead of sitting in storage for months.
Care reminders that bring the next job
Solid wood needs re-oiling every so often. A reminder at the right time brings the customer back into the workshop, and often brings the next job with it.
Fill workshop capacity before the gap appears
Instead of a backlog in autumn and a quiet workshop in winter, you tell your customers when you have space - and the measure-up is booked before the gap opens up.
Ready in 3 steps
- 1
Add your website: SmartChat reads your joinery site, understands your work from furniture making to fitted interiors and builds your landing page from it.
- 2
Collect contacts: a QR code on the invoice and your business card, a link under every quote - your customers sign themselves up, confirmed by double opt-in.
- 3
Stay visible: one-off pieces, care tips and free capacity go out on WhatsApp - drafted by the AI, approved by you.
What you get
- 98% open rate for every one-off piece
- One-off jobs turn into regular customers
- Showroom pieces sold in hours, not months
- The AI builds your landing page, newsletter and follow-ups
- GDPR-compliant through double opt-in
- Set up in under 60 seconds
Passende Funktionen
FAQs
I'm a joiner, not a copywriter - so who writes the messages?
The AI does. It builds your landing page, newsletter and follow-ups from your website, and it sounds like you rather than like an advert. You read it over, change a word if you want to and approve.
How does my customer list come together?
Through your own landing page - as a QR code on the invoice and your business card, or as a link on your website. Every customer signs up themselves, and SmartChat never works with bought-in address lists.
Does WhatsApp suit a workshop at the high end of the market?
Especially then. WhatsApp is the most personal channel on the phone, so your message reads like a tip straight from the workshop rather than mass advertising. You set the tone and the content.
Can I attach photos of my pieces?
Yes, and you should. A good photo sells a one-off faster than any amount of text. Pictures are a natural part of WhatsApp and they make your messages come alive.
What do I need to budget for this?
Plans start at 188 euros per month on the annual plan, and contacts are unlimited on every one of them. Meta bills the WhatsApp messages directly, with no markup added by SmartChat.
Does this work under GDPR?
Yes. Every sign-up runs through double opt-in directly in WhatsApp, every consent is recorded, and unsubscribing works at any time with a single word.
Start for free today
Enter your website - your WhatsApp marketing is live in under 60 seconds.
Start for free